Most people don’t think they need a winch until they really do. Stuck up to your doors in mud or stranded out in the middle of nowhere is not the time to realize you should have bought a winch. By then it is a bit too late to make any difference. Hopefully, you have a stout tow strap and a friend to try to pull you out. Sometimes only the precise pulling power of a winch will do.

The good news is that you don’t have to spend a fortune to get a quality winch. Sure, premium winches with all the bells and whistles still run north of $1,000. But a reliable winch with solid features doesn’t have to cost an arm and leg. Smittybilt winches are a perfect example of this. Smittybilt’s XRC line of winches has combined features, quality, and an affordable price point since their introduction years ago. And, they are reliable too, which is essential to us.

Now Smittybilt unleashes its third-generation winch, the XRC Gen3. Like the previous versions, the XRC Gen3 winches are reliable and high quality. And, the new Gen3 comes with a ton of features. Even better is that it still comes in at the affordable price point that Smittybilt winches are known for. Let’s check out Smittybilt’s newest Gen3 winch.